Posts Tagged ‘Matt Cutts’
Google Authorship Markup – An Easier Way
Sunday, August 21, 2011 6:17 No CommentsGoogle really wants people writing web content to start using authorship markup. Not only are they looking to use it as a ranking signal, but it also pushes the Google Profile, which is essentially the backbone of the Google+ user experience.
Granted, you don’t need to be a Google+ user (at least at [...]
Help Google Crawl Your Site More Effectively, But Use Caution
Saturday, July 23, 2011 2:33 No CommentsGoogle has introduced some changes to Webmaster Tools – in particular, handling of URLs with parameters.
“URL Parameters helps you control which URLs on your site should be crawled by Googlebot, depending on the parameters that appear in these URLs,” explains Kamila Primke, Software Engineer with the Google Webmaster Tools Team. “This functionality [...]
What’s More Important in Search? Freshness or Quality?
Monday, June 28, 2010 4:32 No CommentsIt’s been a while since we looked at one of the Google Q&A webmaster videos that Matt Cutts does, but I found this recent one particularly interesting, considering the emphasis that has been put on freshness in search engines lately.
The user question in this particular video says:
Some people are under the impression [...]
Get Your Breadcrumbs in Google for More Links in Results
Thursday, January 21, 2010 12:57 No CommentsLast summer it was discovered that Google was testing breadcrumbs in search results (breadcrumbs being the hierarchical display commonly used in site navigation. For example: Home Page>Product Page>Product A Page). Then in mid-November, Google announced that it was rolling out the use of breadcrumbs in search results on a global basis. What this means for [...]