Posts Tagged ‘Matt Cutts’

Google Authorship Markup – An Easier Way

Sunday, August 21, 2011 6:17 No Comments

Google really wants people writing web content to start using authorship markup. Not only are they looking to use it as a ranking signal, but it also pushes the Google Profile, which is essentially the backbone of the Google+ user experience.
Granted, you don’t need to be a Google+ user (at least at [...]

This was posted under category: google Tags: , , , ,

Help Google Crawl Your Site More Effectively, But Use Caution

Saturday, July 23, 2011 2:33 No Comments

Google has introduced some changes to Webmaster Tools – in particular, handling of URLs with parameters.
“URL Parameters helps you control which URLs on your site should be crawled by Googlebot, depending on the parameters that appear in these URLs,” explains Kamila Primke, Software Engineer with the Google Webmaster Tools Team. “This functionality [...]

This was posted under category: google Tags: , , , ,

What’s More Important in Search? Freshness or Quality?

Monday, June 28, 2010 4:32 No Comments

It’s been a while since we looked at one of the Google Q&A webmaster videos that Matt Cutts does, but I found this recent one particularly interesting, considering the emphasis that has been put on freshness in search engines lately.
The user question in this particular video says:

Some people are under the impression [...]

This was posted under category: google Tags: , , ,

Get Your Breadcrumbs in Google for More Links in Results

Thursday, January 21, 2010 12:57 No Comments

Last summer it was discovered that Google was testing breadcrumbs in search results (breadcrumbs being the hierarchical display commonly used in site navigation. For example: Home Page>Product Page>Product A Page). Then in mid-November, Google announced that it was rolling out the use of breadcrumbs in search results on a global basis. What this means for [...]

This was posted under category: google Tags: , , , , , , , ,