Posts Tagged ‘Advertising’

Google+ Gets Its Own Television Commercial

Sunday, November 27, 2011 6:36 No Comments

On Thanksgiving Day, during the Lions vs. Packers game, Google aired a commercial for their Google+ social network. The title of the commercial was “Google+: Sharing but like real life”.
The advertisement plays up that it’s different from Facebook, allowing you to organize your family, friends, and random people you know into various Circles. You can [...]

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YouTube Promotion Tools Pass Field Test

Friday, October 1, 2010 3:15 1 Comment

There was big news earlier today in the online video world, with comScore announcing that Facebook had passed Yahoo in terms of monthly unique visitors.  Only YouTube/”Google sites” of course remains in first place, and this afternoon a YouTube product manager took a moment to discuss the effectiveness of the site’s [...]

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Google Launches New Options for Goals in AdWords

Wednesday, June 30, 2010 3:13 1 Comment

Google has released three new options for advertiser goals in the AdWords opportunities tab. These are:
1. Maintain or Decrease Cost – Identify ideas that might help you maintain or decrease your current spend.
2. Increase Traffic – Identify ideas that can help you get more traffic at varying cost levels.
3. Balance Cost [...]

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Google Makes Sitelinks Available in All AdWords Campaigns

Friday, June 25, 2010 4:42 2 Comments

Google has launched Ad Sitelinks for all AdWords campaigns. The feature was made available late last year for advertisers’ top performing ads, but is now available via a one-line format for all campaigns.
Google says advertisers who have used the format in the past have experienced big gains, and have boosted clickthrough rates [...]

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